Pure McCartney VR, is a joint project with virtual reality app Jaunt that puts the viewer in the room with Sir Paul McCartney as he tells the story behind some of his most loved songs.
Paul McCartney is helping bring virtual reality to the masses with the release of the first two episodes of PURE McCartney VR, a six-part series of virtual reality documentary where “fans will embark on a personal journey with Paul as he recounts memories and anecdotes related to various tracks, while sharing archived and never-before-seen footage.”
With a little help from his friends at VR app Jaunt, on May 24, McCartney began the process of broadcasting the six-part VR documentary series, with the first two episodes and will continue weekly until June 10.
The latest segment is called Early Years. Early Years covers the recording of Love Me Do and when Paul, John, and George met Ringo for the first time.
Tony Kaye, noted music video director (American History X) filmed McCartney retelling stories behind some of his most famous singles while hanging out and playing instruments in his home studio. You can watch episodes at Jaunt’s website, but we suggest that you download the app and watch on a cellphone with a Google Cardboard or a more high end VR headset to get the full VR experience.
Each episode lasts between 3 – 6 minutes, with some animations of things like chord progressions and magic light pens drawings of the Beatles. Paul McCartney has never been the most private personality, and while his stories have always been enjoyable, Pure McCartney VR does not give us any new insights. This VR series is more about new VR technology than it is about content. Pure McCartney VR serves as a great introduction to Virtual Reality and what its capable of to newcomers to the medium.
While kids and young adults have already strapped on their VR goggles to experience VR , this may just be the motivation Baby Boomers are looking for to try out some VR goggles themselves and experience this new technology.
Note: The content will be available in iOS, Android, Gear VR, Oculus Rift, HTC Vive and Desktop 360 formats.
