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After having photographed performances of over three-hundred and fifty [different] Latin music artists, I am either known by my first name: Fredwill, or as "Latin music's photojournalist." CEO/Pres. of Spanglish Entertainment, LLC [a Latin music record label with a management and publishing arm --distributed by Create Music Group]

NAMM 2020 Media Preview Day: Juanes, and Los Lobos amongst Gibson’s surprise star power!

By: Fredwill Hernandez A day before the official start of The [118th] National Association of Music Merchants [NAMM] Show, NAMM held [on Wed. – Jan 15th] what it dubs as Media Preview Day at the Anaheim Convention Center.  Among pro-audio, guitars,…

CES 2020 [recap]: Some of what caught my attention!

By: Fredwill Hernandez Excitement and anticipation are always in the air for the start of the CES, this year [was no different] as it turned 53, where over 180,000 electronic enthusiasts and those who thrive on the business of consumer technologies…

5 things that “stood out” during CES 2020’s Unveiled Las Vegas!

By: Fredwill Hernandez Even though the CES [2020] does not officially start Tues. – Jan. 7, it’s evident the Consumer Technology Association [CTA], who owns and produces the CES, is very appreciative of the coverage reporters, industry analysts, tech gurus, and writers give the…

[Singer] La Doña shines during Hollywood Forever’s Dia De Los Muertos [20th year] celebration!

By: Fredwill Hernandez In [its 20thyear] celebration of honoring and remembering the dead through one of Mexico’s oldest traditions: Dia De Los Metros [Spanish for Day of the Dead], on Sat. – Nov. 2, thousands flocked Hollywood Forever Cemetery to attend one…

Evacuations of the Getty Fire [in L.A.] did not cancel highly successful inaugural Music Tectonics conference!

By: Fredwill Hernandez The Getty Fire in Los Angeles which started on Mon. – Oct. 28th near the Getty Center, caused evacuations but it did not hamper or deter Public Relations firm rockpaperscissors who was behind the “inaugural” and highly promoted Music…

No Longer with Del Records, Grupo Fernandez returns with their single “[The] Woodpecker”

By: Fredwill Hernandez “The song speaks of someone who is Mexican American, it begins like that. We got the song from Jesus Castro, who wrote it, and has placed songs [he has penned] with Los Plebes del Rancho [de Ariel Camacho], and…

Why El RH walked away and returned [back] to Popular Mexican Music!

“I was born in Los Angeles, my father is from Jalisco, Mexico, and my mother from Michuacan, [MX], I however lived a short time as a kid [both] in Jalisco, and as an adolescent also in Michuacan. Upon my return…

5th Annual Ruidofest: Addresses inclusion and cements itself as the best [three-day] Latin music festival in the country!

By: Fredwill Hernandez Forecasted bad weather did not deter thousands [from across the country and locally] who came out to witness and take part in Chicago’s fifth annual Ruidofest, what in my opinion has become [while addressing inclusion] — “the…

Mariachi Sol De Mexico’s Jose Hernandez brings [Father’s Day] Mariachi extravaganza to San Diego [County] Fair!

By: Fredwill Hernandez “Right now we are about to [soon] start recording a new album of [dedicated to] sones and huapangos that’s complimented with Folklore dance. This time of year [this date] is important to us, being [that it’s] Father’s…

[UMLE’s] Fonovisa Latin acts take over the San Diego County Fair!

By: Fredwill Hernandez “I waited [approximately] a year and eight months before releasing AHORA because I wanted the project [Cd] to be complete to my liking and taste, I wanted to also grow as a songwriter. I took the task to collaborate…

August 2022
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