By: Fredwill Hernandez A wave of excitement filled the air as many, myself included, arrived early and eagerly anticipated the start of the sixth HITMKR House, a collaborative effort between HITMKR, a direct-to-fan music distribution ecosystem, and Traklife Music, aimed at showcasing and…
Through what’s offered and curated, La Onda music fest still solidified itself as the top Latin music fest in the country, while spotlighting Latino-made wines.
By: Fredwill Hernandez They say history sometimes repeats itself, and if you were fortunate to be in Napa Valley, California, a few days leading up to the second annual La Onda Latin music festival, it was very evident there was…
Exclusive: Cocoa Sarai proves again she’s a musical force to be reckoned with during her “Pat Down” experience, powered by HITMKR.
By: Fredwill Hernandez There was a buzz of excitement as many, including myself, arrived early and eagerly awaited the start of Cocoa Sarai’s “Pat Down” experience single release party, performance, and video premiere powered by the HITMKR ecosystem. This event…
Exclusive: The HITMKR ecosystem comes through for LA fires victims while providing artists a platform to shine.
By: Fredwill Hernandez There was a buzz of excitement as many, including myself, eagerly awaited the launch of the fourth HITMKR House, a collaborative effort between HITMKR Ecosystem and Green Tea Studios aimed at assisting the recent fire victims through…
Thousands flocked to the Hollywood Forever Cemetery as the Dia de los Muertos (Day of the Dead) celebration turned 25.
By: Fredwill Hernandez In its 25th year celebrating and honoring the dead through one of Mexico’s oldest traditions, Día de los Muertos (Day of the Dead), thousands gathered at Hollywood Forever Cemetery to take part in one of the most…
Los Lobos to headline Hollywood Forever’s 25th Annual Dia de los Muertos celebration – to be held on Oct. 26, 2024.
By: Fredwill Hernandez In its 25th year celebration of honoring and remembering the dead through one of Mexico’s oldest traditions, Día de los Muertos (Spanish for Day of the Dead), thousands will flock to Hollywood Forever Cemetery to attend one…
BottleRock’s Inaugural La Onda Latin music fest makes “its presence felt,” becomes a blueprint of what a Latin music fest should be like.
By: Fredwill Hernandez In the days leading up to BottleRock’s first-ever La Onda [Latin music] festival, excitement was buzzing throughout the community, especially among downtown Napa’s Latin music fans, myself included, all eagerly awaiting the kickoff of the event held…
Exclusive: Mexican pride evident during the City of Indio’s inaugural Center Stage unveiling, kicking off the Sonidos concert series.
By: Fredwill Hernandez On Wed., April 17th, there was excitement in downtown Indio, CA – but this time it wasn’t for the Coachella Music Festival, as the city got ready for its ribbon-cutting ceremony to unveil their new, very impressive…
By embracing the [Chicano] culture that embraced her, Peruvian fashion designer Elvira Zamora gave birth to Chicano Elegance.
By: Fredwill Hernandez “I’ve been waiting for twenty-years [now] for an event like this, no one thought of creating it [and if they did they did they never brought to life] so I did,” explains Peruvian Fashion Designer Elvira Zamora,…
Exclusive: LA6 [Latin music] Showcase gains momentum as it boosts Latin music artists discovery, while attracting sponsors.
By: Fredwill Hernandez Excitement was in the air in anticipation for the start of the 4th Annual Winter Edition LA6 Showcase – a collaborative effort between Los Angeles, Ca. based DJ Irony, and [his colleague] DJ Lenny G who [both] are employed and spin for Spanish…