Fredwill Hernandez
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Much Support for Osmar Escobar’s [EP] La Cultura listening [release] party!

By: Fredwill Hernandez There was a “buzz” in Los Angeles, evident by the all those who turned out for Osmar Escobar‘s EP release and listening party for La Cultura, held on Fri. – July 29th at the Gibson Showroom, Beverly…

Chicago’s Ruido Fest quickly becoming the best Latin Music Festival in the country!

By: Fredwill Hernandez Los Angeles Azules, Kinky, Celso Piña, Gaby Moreno, Panteón Rococó, Ana Tijoux, Caifanes, The Braided Janes, [Francisca Straube as] Rubio, Reyno, Dj Happy Colors, and Play-N-Skillz were [just] some of the 52 [plus] acts that performed during…

A2IM’s 9th Annual Indie Week to address [The] Latin Music Explosion!

By: Fredwill Hernandez The American Association of Independent Music [A2IM] will host its 9th annual Indie Week, presented by SoundExchange, on June 18 – 21, 2018 at The Clemente Solo Velez Cultural & Educational Center, [NYC].     The four-day…

The 3 Collective pulls offs Beto Vargas’ Huellas album release party!

By: Fredwill Hernandez “No somos lo que hacemos ni lo que pensamos. Tan solo somos la huella que dejamos.” [Spanish for “We’re not what we think or do, but merely the footprint of what we leave behind.”] reads the Cd…

2018 SESAC Latina Music Awards: Erika Ender receives SESAC Latina Global Icon Award

By: Fredwill Hernandez SESAC Latina, the music rights organization celebrated another year of continued growth and success during its annual 2018 SESAC Latina Music Awards, sponsored by Sound Royalties,  and City National Bank, to honor its members, affiliates, publishers, and…

Concert Review: Juanes’ Amarte Tour takes over Viejas Arena, San Diego!

By: Fredwill Hernandez Possibly ahead of his time or predicting what was to come, through the title of his debut album released Oct 17, 2000, Juanes was asking us, you, or me [?], to Fijate Bien [Spanish for Take A…

Latin Power Music [Fonovisa] banking on Chayin Rubio’s debut album El Ahijado Consentido

By: Fredwill Hernandez “Even though my guitar doesn’t have a nick name, she travels and goes everywhere with me, it’s special, since it’s the first guitar I bought with my own money,” explains  Kevin Rubio Gutiérrez known artistically as Chayín…

BMI, Maná, and “Popular Mexican Music” returns to The [2018] Billboard Latin Music Conference!

By: Fredwill Hernandez In its 29th year, and held annually, The Billboard Latin Conference & Awards, is the oldest and only conference catering strictly to Latin music, will take place at the Venetian Hotel, Las Vegas, [NV], from April 23…

Sonarworks, Focal, Astell & Kern, and Sennheiser shine during CanJam SoCal 2018

By: Fredwill Hernandez The CanJam SoCal 2018, the world’s largest community of headphone audio enthusiasts sponsored by Sennheiser,, and Hi-Fi+, was held April 7- 8, 2018, at the JW Marriott Los Angeles [LA Live].     Among headphones, high-resolution…

Racial Profiling hits Music: BYI’s Spanish Trap Artist Troopnastyy!

By: Fredwill Hernandez Race or ethnicity should never dictate one’s personal taste, or the kind of music one does or makes, but if you ask [West Coast] Spanish Trap artist Adrian Delgado Pulido known artistically as Troopnastyy, that hasn’t been…

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